E-commerce Website Design That Sells
High-converting online shops for ambitious UK brands. Beautiful design, seamless checkout, and scalable architecture that grows with your business.
In e-commerce, your website is your business. Every element – from product photography to checkout flow – directly impacts your bottom line. A well-designed online store doesn't just look good; it converts browsers into buyers.
At Los Webos, we create bespoke e-commerce websites that combine beautiful design with conversion science. Whether you're launching a new brand, scaling an existing store, or migrating from an outdated platform, we build online shops that sell more and work harder.
We work with platforms like Shopify for reliable, scalable e-commerce and headless solutions when you need maximum flexibility. Every store we build is conversion-optimised, mobile-first, and designed to compete with the biggest names in retail.
Why your store needs more than a template
Template-based stores all look the same. They have the same layouts, the same limitations, and the same conversion ceilings. When you're competing against thousands of similar stores, sameness is a liability.
A bespoke e-commerce website is designed around yourproducts, your customers, and your brand. Product pages that showcase what makes your products special. Navigation that matches how your customers shop. Checkout flows that minimise abandonment.
The ROI on e-commerce design is immediate and measurable. A 10% improvement in conversion rate means 10% more revenue from the same traffic. Good design pays for itself quickly – and keeps paying indefinitely.
E-commerce for every product category
Whether you're selling fashion, food, or furniture, we create online stores optimised for your specific product type and customer.
Fashion & Apparel
Beautiful fashion e-commerce with size guides, variant handling, lookbook galleries, and returns management. Designed to compete with major retailers.
Food & Drink
E-commerce for artisan food producers, wine merchants, and speciality food retailers. Subscription boxes, gift options, and delivery scheduling.
Health & Beauty
Premium e-commerce for skincare, cosmetics, and wellness brands. Ingredient information, routine builders, and subscription models.
Home & Garden
E-commerce for furniture, homewares, and garden products. Room planning tools, product configuration, and delivery logistics for bulky items.
B2B & Wholesale
Trade-focused e-commerce with customer-specific pricing, bulk ordering, account management, and integration with ERP systems.
Arts & Crafts
E-commerce for artists, makers, and craft suppliers. Gallery-style presentation, limited editions, and commission enquiries.
Subscription Boxes
Recurring e-commerce for subscription products. Subscription management, skip/pause functionality, and retention-focused UX.
Multi-Vendor Marketplaces
Platform e-commerce supporting multiple sellers. Vendor management, commission handling, and marketplace functionality.
Built to sell
Conversion-Optimised
Every element designed to convert browsers into buyers. Strategic product layouts, persuasive copy placement, and frictionless checkout.
Seamless Payments
Stripe, PayPal, Klarna, Apple Pay, Google Pay – all the payment methods your customers expect. Secure, PCI-compliant processing.
Shipping Integration
Live shipping rates, tracking integration, and flexible delivery options. Connect with Royal Mail, DPD, DHL, and courier services.
Inventory Management
Stock tracking, variant management, and low-stock alerts. Integration with your warehouse or fulfilment provider where needed.
E-commerce SEO
Product schema markup, category optimisation, and content strategies that drive organic traffic. Rank for the products you sell.
Analytics & Insights
Conversion tracking, revenue analytics, and customer behaviour insights. Make data-driven decisions to grow your store.
Complete e-commerce package
How much could a new website grow your revenue?
Answer 6 quick questions and discover your potential ROI. See exactly how fast a new website could pay for itself — and keep generating returns.
42%
Average conversion lift
500%+
Typical first-year ROI
Most clients see payback in
Under 3 months
All industries
Frequently asked questions
What platform do you build e-commerce sites on?
We typically build on Shopify for pure e-commerce businesses (reliable, scalable, huge app ecosystem) or Next.js with headless commerce for businesses needing more customisation. We can also work with WooCommerce for WordPress users. We'll recommend the best platform based on your specific needs, product complexity, and growth plans.
How much does an e-commerce website cost?
E-commerce projects typically start from £10,000 for a Launch Store (up to 50 products, standard functionality), with Flagship Stores ranging £12,000-£18,000 (advanced features, larger catalogues, customisation), and Enterprise Platforms from £20,000+ for complex requirements. We'll provide a detailed quote based on your specific needs.
Can you migrate my existing store?
Yes, we handle migrations from other platforms including WooCommerce, Magento, BigCommerce, and custom solutions. We migrate products, customers, and order history while minimising disruption. SEO-preserving redirects ensure you don't lose search rankings.
Do you handle product photography?
We don't provide photography services directly, but we can recommend e-commerce photography specialists. We design stores to showcase products beautifully, and we'll advise on image requirements and best practices for your product type.
Can you integrate with our existing systems?
Yes, we integrate with ERP systems, warehouse management, accounting software (Xero, QuickBooks), email marketing platforms (Klaviyo, Mailchimp), and fulfilment providers. We ensure your e-commerce store works seamlessly with your existing operations.
How do you handle SEO for e-commerce?
We implement comprehensive e-commerce SEO including product schema markup, category page optimisation, product page content, internal linking structures, and technical SEO foundations. We help your products rank for the searches your customers are making.
What about ongoing maintenance and updates?
Every project includes our ongoing care partnership covering security updates, platform maintenance, and support. For e-commerce, this is particularly important – you need a store that's always available and secure. We also offer growth retainers for ongoing optimisation.
Can you help with marketing after launch?
Yes, beyond the website we can support with email marketing setup (Klaviyo flows, abandoned cart sequences), conversion rate optimisation, and content marketing. Many e-commerce clients continue with monthly retainers for ongoing growth.
Insights for e-commerce businesses
Expert advice on growing your online store.